Since the launch of its highly successful Sound Blaster sound card product line in 1989, Creative has been setting standards in the industry, leveraging cutting edge audio technology and a huge customer base to expand the PDE (Personal Digital Entertainment) market. While Sound Blaster started it all, the company is perhaps best known for its popular line of Zen digital audio players. The Creative Zen is an award-winning series and largely credited for ushering in the trend of MP3 players. This multipurpose device actually predates Apple’s popular iPod.
Today, Creative is a widely known as a global leader and innovator in the audio and PDE market. It solutions provide end-users with a complete digital entertainment experience from high quality hardware, software programs and services. Creative is enhancing the power of the PC with a versatile range of compatible MP3 players, multimedia speakers, headphones, portable media centers, web and digital cameras, graphics solutions and computer peripherals. Creative products and solutions are delivered to customers and system integrators through an international network that consists of traditional marketing channels, original equipment channels and the web.
This company has accomplished many industry milestones, but don’t expect them to slow down just yet. The Creative Zen is still in the stage of evolution, while other amazing lines are sure to be introduced in the very new future. A leading name in the PDE sector, Creative aims to further establish its high-quality brands for years to come.
When I'm not writing 'tech stuff', I'm mostly likely to be found in the kitchen testing recipes, or outside sporting (to get rid of those calories I consumed while in the kitchen).
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